The Ask

Reimagine fashion advertising with a disruptive new creative approach.

The Idea

YOU’RE NOT A CARTOON

Concept Statement

Stepping out of your fashion comfort zone is scary. But so is realizing you’ve been wearing the same outfit since season one.

At Bode, we believe the fun of fashion is in the curiosity, experimentation, and exploration that comes with it. So if we can convince cartoon characters who’ve had the same style for hundreds of episodes to switch it up, we’re pretty sure we can convince you too.

Kira Chick - Copy

Alexia Elizondo - Copy

Gennadii Lazarev - Art

Team